“You Can’t Make It Up” shows its biggest search strength in the “making it up” theme, already surfacing on key storefront search. Its clearest missed opportunity is expanding visibility for story-driven intent terms such as “everyone has a story,” “people’s stories,” and “sharing personal stories,” which are currently absent from its keyword footprint.
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Keywords the show is winning
Search terms this show already ranks for today.
- making it up#10Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- everyone has a storynot ranking
- people’s storiesnot ranking
- people's storiesnot ranking
- stories that matternot ranking
- people storiesnot ranking
- sharing personal storiesnot ranking
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