Workplace Matters has its biggest search strength in “healthier workplaces,” where it also shows strong follow-through on adjacent topics like worker well-being and workplace education, reinforcing relevance for listeners seeking practical workplace improvement. Its clearest missed opportunity is expanding into broader “workplace wellness” and “workplace health” discovery terms—especially “health at work” and “workplace health programs”—to capture higher-intent searches beyond its current keyword footprint.
Keywords the show is winning
Search terms this show already ranks for today.
- healthier workplaces#2Apple
- employee perspectives#9Apple
- hearing loss prevention#10Apple
- workplace education#21Apple
- worker well-being#22Apple
- workforce education#25Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- workplace wellnessnot ranking
- health and wellness podcastingnot ranking
- health at worknot ranking
- workplace healthnot ranking
- health and wellness podcastsnot ranking
- workplace health programsnot ranking
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