Women at the helm’s biggest search strength is its ability to capture seafarer-focused discovery, led by “seafarer stories” on Spotify, while its clearest missed opportunity is expanding visibility for broader brand-intent queries like “women’s podcast” and “women stories podcast” (including the plural and “womens” variants) as well as “women in podcasting.” Despite solid performance on topic-specific terms, it still does not yet rank for women-in-podcasting category searches that would likely broaden top-of-funnel reach.
Keywords the show is winning
Search terms this show already ranks for today.
- seafarer stories#19Spotify
- female exhaustion relief#23Apple
- female exhaustion help#27Apple
- military sea movies#38Apple
- female exhaustion#40Apple
- women advocates#67Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- women’s podcastnot ranking
- women stories podcastnot ranking
- womens stories podcastnot ranking
- womens podcastnot ranking
- women in podcastingnot ranking
- womens experiences podcastnot ranking
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