Wisden Cricket Weekly’s biggest search strength is its consistent top visibility for cricket-specific, matchup-driven queries such as “new zealand vs england” and “australia vs pakistan,” which is reinforced by strong performance across both Apple and Spotify. Its clearest missed opportunity is expanding into adjacent and broader sports and cross-over discovery terms—especially “cricket news,” “cricket news daily,” and “weekly sports news podcast”—to capture listeners searching for ongoing updates beyond tactics and series matchups.
Keywords the show is winning
Search terms this show already ranks for today.
- new zealand vs england#1Apple
- england world cup schedule#1Apple
- cricket tactics explained#1Apple
- australia vs pakistan#1Apple
- washington sundar#1Apple
- silverwood book#1Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- rugby podcastnot ranking
- cricket newsnot ranking
- rugby podcast discussionnot ranking
- weekly sports news podcastnot ranking
- cricket news dailynot ranking
- premier league podcastnot ranking
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