Wine for Normal People’s biggest search strength is strong visibility for casual, practical wine-discovery and discussion intent, led by top rankings for “fun wine discussions” on Spotify and “smoke impact awareness” on Apple. Its clearest missed opportunity is that it has not yet captured broader, alternative phrasing around a “chatty/entertaining wine talk” search pattern (including variants like “chatty wine podcast” and “entertaining wine talk”), which limits reach to audiences searching those more conversational terms.
Keywords the show is winning
Search terms this show already ranks for today.
- discover new wines#1Apple
- fun wine discussions#1Spotify
- informal wine talk#1Spotify
- smoke impact awareness#1Apple
- wine importers#2Apple
- award-winning consultants#3Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- chatty wine podcastnot ranking
- fun wine conversationsnot ranking
- fun wine chatnot ranking
- entertaining wine talknot ranking
- chatty wine talksnot ranking
- chatty wine talknot ranking
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