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Podcast SEO Report

Why It Matters

Council on Foreign RelationsNews100 episodes · latest Apr 10, 2026

“Why It Matters” shows its biggest search strength in foreign-policy adjacent terms—especially “foreign relations” and “foreign affairs”—where it already places prominently on both Apple and Spotify. Its clearest missed opportunity is expanding into broader, discovery-driven intent phrases like “global affairs podcast,” “current events podcast,” and “world news show,” which it currently does not rank for.

4.2*941 ratings
15shows recommend it
#34best chart rank

Keywords the show is winning

Search terms this show already ranks for today.

6 live

Keywords the show should own

Listeners are searching these, and the show is a strong match, but it is nowhere to be found.

6 missed

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