The biggest search strength is the show’s ability to capture high-intent discovery queries around the central “1996 murder case,” with additional traction for “lingering questions” that supports sustained interest in unresolved aspects. The clearest missed opportunity is broader positioning for adjacent “murder history” and “cold case/podcast about murders” intent terms—especially “murder history podcast,” “cold case podcast,” and “podcast about murders”—that are not yet being reached in search.
Keywords the show is winning
Search terms this show already ranks for today.
- 1996 murder case#25Spotify
- lingering questions#39Spotify
- canadian expatriates#43Apple
- robbery cases#45Spotify
- journalism tips#94Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- murder history podcastnot ranking
- 1998 murder investigationnot ranking
- historic murder storiesnot ranking
- cold case podcastnot ranking
- podcast about murdersnot ranking
- 1998 unsolved homicidenot ranking
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