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Where Does It Come From?  How our ’stuff’ impacts people and planet cover art
Podcast SEO Report

Where Does It Come From? How our ’stuff’ impacts people and planet

Jo SalterSociety & CultureBusiness > Entrepreneurship45 episodes · latest Jun 23, 2026

Where Does It Come From? is strongest on “people and culture” search intent, with additional visibility around practical shopping and ethical consumption themes like “shop local techniques” and “bp lifestyle habits.” The clearest missed opportunity is breaking into broader discovery for creator- and business-led audiences by ranking for keywords such as “sustainability podcast” and “entrepreneurship/creative entrepreneurs podcast.”

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Keywords the show is winning

Search terms this show already ranks for today.

6 live

Keywords the show should own

Listeners are searching these, and the show is a strong match, but it is nowhere to be found.

6 missed

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