When in STEM’s biggest search strength is its top visibility for “stem skills,” positioning it as a go-to discovery option for intent-driven listeners searching STEM capability and learning outcomes. Its clearest missed opportunity is expanding into kid-focused and format-adjacent search terms—especially “kids science podcasts” and “engineering podcasts”—that it does not yet rank for.
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Keywords the show is winning
Search terms this show already ranks for today.
- stem fields#1Spotify
- stem skills#1Apple
- stem challenges#3Spotify
- career in stem#4Spotify
- aspiring enthusiasts#4Apple
- stem startups#6Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- engineering podcastsnot ranking
- kids science podcastsnot ranking
- education technology podcastnot ranking
- edtech podcastsnot ranking
- science storytelling podcastsnot ranking
- kids science podcastnot ranking
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