“What’s Your Map?” is leveraging its biggest search strength around US mapping and Brottton-focused branding, where it already shows clear visibility on both Apple and Spotify for terms like “us map” and “brotton new tech.” Its clearest missed opportunity is expanding into broader discovery intent keywords—especially “geography podcast,” “geospatial podcast,” and UK-oriented history content—so it can capture listeners searching for podcasts in those wider categories rather than only those tied to the show’s specific names.
Keywords the show is winning
Search terms this show already ranks for today.
- us map#1Spotify
- brotton research#1Apple
- brotton new tech#1Apple
- cartography evolution#1Apple
- inspiration brotton#1Spotify
- brotton design#1Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- geography podcastnot ranking
- history mysteries podcastnot ranking
- geospatial podcastnot ranking
- art history podcast episodesnot ranking
- history podcast discussionnot ranking
- historical podcasts uknot ranking
This is a fraction of what PodSEO sees.
See every keyword this show ranks for, track rankings over time, and turn missed searches into found listeners.
Get the full report - free