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Podcast SEO Report

What's Bruin

Chris Nosek & Gayle TroianiSports > HockeySports > Hockey158 episodes · latest Jul 04, 2026

What’s Bruin’s biggest search strength is its ability to surface for salary-related and franchise-intent queries, led most clearly by strong Spotify visibility for “salary review.” Its clearest missed opportunity is expanding into evergreen, discovery-driven coverage terms like “boston bruins news,” “bruins nhl updates,” and “boston bruins insights,” which would better capture ongoing audience intent beyond roster and salary research.

2.7*7 ratings
6shows recommend it

Keywords the show is winning

Search terms this show already ranks for today.

6 live

Keywords the show should own

Listeners are searching these, and the show is a strong match, but it is nowhere to be found.

6 missed

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