Well Read with Justin Chapman’s biggest search strength is breaking through on educational and values-led queries around reading, including “cold war for kids,” “banned poetry,” and related wellness and journalism-themed terms. Its clearest missed opportunity is extending visibility into broader discovery traffic for news and commentary-style intent, such as “news and culture podcasts,” “news podcast host,” and “news analysis show.”
Keywords the show is winning
Search terms this show already ranks for today.
- cold war for kids#11Apple
- fascination with love#15Apple
- banned poetry#26Apple
- journalism awards nominations#28Apple
- reading for wellness#40Apple
- wellness news#44Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- news and culture podcastsnot ranking
- news commentary shownot ranking
- journalism podcastsnot ranking
- news podcast hostnot ranking
- current affairs hostnot ranking
- news analysis shownot ranking
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