Well, Now’s biggest search strength is its ability to capture audience-intent queries around analytics and measurement, particularly “ad reach metrics,” where it also holds top Spotify visibility. Its clearest missed opportunity is expanding into the “wellness” cluster—such as fitness motivation, wellness and mental health, and optimizing or redesigning wellness—where it currently shows no rankings.
Keywords the show is winning
Search terms this show already ranks for today.
- ad reach metrics#1Spotify
- reach metrics#2Spotify
- tamsen fadal office culture#2Apple
- tamsen fadal role models#2Apple
- listener metrics#3Spotify
- sleep hygiene advice#3Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- fitness motivation and wellnessnot ranking
- wellness and mental healthnot ranking
- optimizing wellnessnot ranking
- designing wellnessnot ranking
- wellness redefinednot ranking
- optimal wellnessnot ranking
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