Ways of Hearing’s biggest search strength is its visibility around perception-focused and audio-related queries, especially “money perceptions,” where it holds top placement on Spotify. Its clearest missed opportunity is expanding beyond that niche into broader discovery intent by targeting keywords like “effective podcast listening” and adjacent culture and format categories such as “conversation podcast,” “art podcast,” and “experimental podcast.”
Keywords the show is winning
Search terms this show already ranks for today.
- money perceptions#1Spotify
- changing perceptions#9Spotify
- analog audio#12Spotify
- radiotopia presents series#17Apple
- space perception#19Spotify
- radiotopia audio series#19Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- effective podcast listeningnot ranking
- weed podcastnot ranking
- society culture podcastnot ranking
- conversation podcastnot ranking
- art podcastnot ranking
- experimental podcastnot ranking
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