Waddle & Silvy’s biggest search strength is its dominance in Chicago-leaning terms like “chicago sports” and “chicago football news,” supported by top Apple and Spotify visibility for multiple sports-and-entertainment queries. Its clearest missed opportunity is expanding into team- and station-specific searches—especially “cubs news,” “cubs interviews,” “cubs insider,” “chicago wolves hockey talk,” and “abc7chicago”—to capture higher-intent audiences currently searching for those exact sources.
Keywords the show is winning
Search terms this show already ranks for today.
- chicago sports#1Spotify
- athletes in entertainment#1Apple
- sports entertainment news#1Apple
- fantasy adventure trips#1Apple
- chicago football news#1Apple
- tiago splitter#1Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- chicago sports coveragenot ranking
- chicago wolves hockey talknot ranking
- cubs newsnot ranking
- cubs interviewsnot ranking
- cubs insidernot ranking
- abc7chicagonot ranking
This is a fraction of what PodSEO sees.
See every keyword this show ranks for, track rankings over time, and turn missed searches into found listeners.
Get the full report - free