Voice of Visma’s biggest search strength is its ability to capture high-intent discovery terms around customer insight, highlighted by strong visibility for “voice of customer” and “customer voice,” alongside broader thematic traction like “saas world.” The clearest missed opportunity is expanding into more general-purpose growth and positioning searches—particularly “business growth podcast,” “your business growth podcast,” and “business owner podcast”—which would likely broaden reach beyond its current, more specific keyword footprint.
Keywords the show is winning
Search terms this show already ranks for today.
- saas world#6Apple
- voice of customer#20Spotify
- nordic worklife balance#27Apple
- employee engagement lean#28Apple
- tax optimization for professionals#64Apple
- customer voice#74Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- your business growth podcastnot ranking
- value creation podcastsnot ranking
- business growth podcastnot ranking
- creative business podcastnot ranking
- service business podcastnot ranking
- business owner podcastnot ranking
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