PodSEO Get the full report
Us & Them cover art
Podcast SEO Report

Us & Them

Trey Kay and WVPBSociety & Culture280 episodes · latest Aug 13, 2026

Us & Them’s biggest search strength is its dominance around intent-heavy, advocacy-focused queries—especially “trey artistic” and related topics—where it holds top visibility on Apple and strong placement on Spotify. Its clearest missed opportunity is branching into broader, branding-style discovery terms tied to the storytelling format, including “storytelling podcast” and “stories of america,” where it is not yet ranking.

4.6*419 ratings
2shows recommend it

Keywords the show is winning

Search terms this show already ranks for today.

6 live

Keywords the show should own

Listeners are searching these, and the show is a strong match, but it is nowhere to be found.

6 missed

This is a fraction of what PodSEO sees.

See every keyword this show ranks for, track rankings over time, and turn missed searches into found listeners.

Get the full report - free