Undiscovered Utah’s biggest search strength is its ability to capture high-intent discovery and outdoor intent queries, leading with top visibility for terms like “hiking utah,” “hidden hiking,” and “undiscovered destinations” on Spotify while also maintaining Apple presence. Its clearest missed opportunity is expanding into adjacent storytelling formats—especially “salt lake city podcast” and mystery-led keywords such as “unsolved mysteries podcast,” “mystery podcast,” “mystery history podcast,” and “urban legend podcast”—where it currently has no rankings.
Keywords the show is winning
Search terms this show already ranks for today.
- ny historic landmarks#1Spotify
- hiking utah#1Spotify
- hidden hiking#1Spotify
- undiscovered destinations#1Spotify
- utah distinguished members#1Spotify
- utah podcasts#2Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- salt lake city podcastnot ranking
- unsolved mysteries podcastnot ranking
- mystery podcastnot ranking
- mystery history podcastnot ranking
- mountain west podcastnot ranking
- urban legend podcastnot ranking
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