Underway’s biggest search strength is its Spotify visibility for soccer-adjacent queries, especially for “penguins score,” “multiple player challenges,” and MLS-related conversation and event terms. Its clearest missed opportunity is to expand beyond niche phrases by building rankings for broader discovery keywords like “soccer podcast” and “mls podcast,” which would better match general search intent.
5.0*19 ratings
#3best chart rank
Keywords the show is winning
Search terms this show already ranks for today.
- mls fan experiences#1Spotify
- penguins score#1Spotify
- mls game discussions#2Spotify
- multiple player challenges#2Spotify
- leagues cup final#2Spotify
- new haven football#3Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- womens soccer podcastnot ranking
- soccer podcastnot ranking
- soccer podcasts usnot ranking
- soccer podcastsnot ranking
- community sports podcastnot ranking
- mls podcastnot ranking
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