Ugly Things’ biggest search strength is its dominance on niche, intent-heavy queries around specific music and vinyl topics, highlighted by its top visibility for terms tied to rock band journalism, 70s rock vinyl, and vinyl-focused “best of” discovery searches. Its clearest missed opportunity is expanding beyond those niche themes into broader category and discovery terms like “rock music podcasts” and “music podcast reviews,” which would better capture mainstream podcast searchers looking for podcast formats and review content.
Keywords the show is winning
Search terms this show already ranks for today.
- rock band journalist#1Spotify
- 70s rock vinyl#1Spotify
- sound profile#1Spotify
- 60s rock bands#1Spotify
- upcycled handbags#1Spotify
- best of vinyl#2Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- rock music podcastsnot ranking
- 80s music podcastnot ranking
- music review podcastnot ranking
- music podcast reviewsnot ranking
- music podcastnot ranking
- music podcast episodenot ranking
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