Two Chicks with Hiking Sticks’ biggest search strength is its visibility in niche “intersections” and “travel” phrasing, where it already performs consistently across Apple and Spotify. Its clearest missed opportunity is expanding into higher-intent outdoor discovery terms—especially wildlife-focused keywords like “wildlife podcasts” and “wildlife podcast”—and adjacent monetization/utility queries such as “merchandise for podcasts” and “podcast support.”
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Keywords the show is winning
Search terms this show already ranks for today.
- nature intersections#2Spotify
- intersections of travel#2Spotify
- buying stocks#3Spotify
- hiking history#3Spotify
- hiking and nature#4Spotify
- personalized travel#5Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- merchandise for podcastsnot ranking
- wildlife podcastsnot ranking
- outdoor adventure podcastnot ranking
- wildlife podcastnot ranking
- podcast supportnot ranking
- podcast supportingnot ranking
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