Trial Lawyers University’s biggest search strength is its dominant visibility for “lawyer norms,” where it secures top placement across both Apple and Spotify, along with strong additional reach in “lawyer career” and “civil case analysis.” Its clearest missed opportunity is to expand into broader discovery-driven terms such as “legal marketing podcast” and “legal podcast” (including “true crime” and “trial courtroom stories”), which would better align the show with adjacent listener intent beyond its current trial-analysis-focused search footprint.
Keywords the show is winning
Search terms this show already ranks for today.
- lawyer career#1Apple
- lawyer norms#1Spotify
- trial analysis#1Spotify
- civil case analysis#1Apple
- lawyer values#1Apple
- criminal trial insights#1Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- legal marketing podcastnot ranking
- legal podcastnot ranking
- legal podcast true crimenot ranking
- trial courtroom storiesnot ranking
- jury trial storiesnot ranking
- crime trial hostnot ranking
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