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Podcast SEO Report

Tools of the Trade

Mayer BrownBusiness27 episodes · latest Jun 02, 2026

Tools of the Trade’s biggest search strength is its strong visibility around “trading tools,” including “browns trade,” giving it a clear foothold in trade-related discovery. Its clearest missed opportunity is expanding into law- and attorney-focused search intent—specifically “legal tech podcast” and “podcast for attorneys”—to capture listeners looking for legal marketing and law firm content.

5.0*2 ratings

Keywords the show is winning

Search terms this show already ranks for today.

6 live

Keywords the show should own

Listeners are searching these, and the show is a strong match, but it is nowhere to be found.

6 missed

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