Tijgerbalsem’s biggest search strength is its ability to surface for fashion-and-music-adjacent queries in Italy, where it already ranks on Apple and Spotify for terms like “pop rock fashion,” indicating strong category relevance and discoverability. Its clearest missed opportunity is to broaden into broader Dutch-language discovery intent—especially around “tech podcast nederlands,” “dus podcast,” and “authentisch podcasten”—so it can capture listeners searching by format, authenticity angle, and starting their own podcast.
Keywords the show is winning
Search terms this show already ranks for today.
- george dus analysis of#9Apple
- pop rock fashion#13Spotify
- frits spits#14Apple
- historische duiding#19Apple
- media optimism#25Spotify
- marc steiner media buzz#37Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- tech podcast nederlandsnot ranking
- dus podcastnot ranking
- authentisch podcastennot ranking
- eigens podcast startennot ranking
- podcast authentischnot ranking
- cult podcastnot ranking
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