The show’s biggest search strength is its topical pickup around **regional lifestyle and matchup intent**, evidenced by visibility for terms like **“Arkansas lifestyle”** and **specific game comparisons** such as **“Oklahoma vs Baylor”** and **“Auburn vs Tulsa.”** Its clearest missed opportunity is expanding from matchup keywords into broader, higher-intent category searches by targeting phrases like **“college sports podcast”** and **“weekly sports podcast,”** where it is currently not ranking.
Keywords the show is winning
Search terms this show already ranks for today.
- arkansas lifestyle#15Apple
- murphy witness#17Spotify
- oklahoma vs baylor#26Apple
- tailgating tips#26Apple
- auburn vs tulsa#40Apple
- ucla vs south carolina#57Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- college sports podcastnot ranking
- college athletics podcastnot ranking
- college football podcastsnot ranking
- weekly sports podcastnot ranking
- weekly sports news podcastnot ranking
- sports fan podcastnot ranking
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