Think with Google Firestarters’ biggest search strength is its strong visibility for high-intent advertising and effectiveness queries, including “advertisement ideas” and related terms around “advertising ideas” and “earned coverage roi.” Its clearest missed opportunity is expanding into creative-focused discovery keywords like “creative business podcast” and “creative entrepreneurs podcast,” which would broaden its funnel beyond marketing performance search.
Keywords the show is winning
Search terms this show already ranks for today.
- advertisement ideas#2Apple
- advertising ideas#4Apple
- earned coverage roi#5Apple
- advertising effectiveness#6Apple
- confidence techniques for leaders#10Apple
- brand planners#11Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- creative business podcastnot ranking
- creative entrepreneurs podcastnot ranking
- creative entrepreneur podcastsnot ranking
- creative entrepreneur podcastnot ranking
- creative entrepreneur interviewsnot ranking
- creative marketing insightsnot ranking
This is a fraction of what PodSEO sees.
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