The Zonda Wine Podcast’s biggest search strength is its ability to capture mainstream-intent queries around “regular” and everyday wine drinkers, positioning it clearly for shoppers and self-identified “wine lovers” on both Apple and Spotify. Its clearest missed opportunity is scaling into more discovery- and personality-led phrasing—such as “chatty wine podcast,” “wine podcast hosts,” and “fun/entertaining wine talk”—that would broaden reach beyond listener intent for general wine.
5.0*2 ratings
Keywords the show is winning
Search terms this show already ranks for today.
- regular wine lovers#1Spotify
- regular people wine#5Spotify
- wine for regular people#6Spotify
- samantha cole-johnson#11Apple
- wine lovers#22Spotify
- wine retailers#32Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- chatty wine podcastnot ranking
- wine podcast hostsnot ranking
- short wine podcastnot ranking
- fun wine talknot ranking
- entertaining wine talknot ranking
- fun wine conversationsnot ranking
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