The Winning Edge with Leonard Wheeler’s biggest search strength is its visibility for broad audience terms tied to leadership-adjacent themes—especially “nfl community,” where it stands out on Apple and shows strong momentum on Spotify for adjacent concepts like “mental wellness barriers.” Its clearest missed opportunity is the absence of rankings for more specific leadership and coaching-intent searches (including “leadership podcast,” “leadership podcast for coaches,” “leadership unlocked podcast,” and “coaching business podcast”), suggesting room to better align discoverability with coach and coaching-business keyword demand.
Keywords the show is winning
Search terms this show already ranks for today.
- nfl community#3Apple
- iconic media#6Apple
- iconic performances#19Apple
- mental wellness barriers#23Apple
- business setbacks comebacks#47Spotify
- tamsen show experts#47Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- leadership podcast for coachesnot ranking
- leadership unlocked podcastnot ranking
- leadership podcastnot ranking
- leadership podcast coachingnot ranking
- coaching business podcastnot ranking
- entrepreneur podcast coachingnot ranking
This is a fraction of what PodSEO sees.
See every keyword this show ranks for, track rankings over time, and turn missed searches into found listeners.
Get the full report - free