The Upshot’s biggest search strength is its standout visibility for golf-adjacent and personal-profile queries like “jessica bang golfer” and “thomas eisenhood,” where it holds top positioning on major platforms. Its clearest missed opportunity is broader category capture—especially ranking for core terms such as “golf podcast,” “weekly sports news podcast,” and “golf technology/performance/in-depth” keyword variations that would likely widen discovery beyond current name-and-phrase searches.
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Keywords the show is winning
Search terms this show already ranks for today.
- tee up#1Spotify
- competition analysis#1Spotify
- jessica bang golfer#1Apple
- thomas eisenhood#1Apple
- beer charity initiatives#2Apple
- golf player engagement#3Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- golf podcastnot ranking
- indepth sports insightsnot ranking
- golf podcast interviewsnot ranking
- weekly sports news podcastnot ranking
- golf technology podcastnot ranking
- golf performance podcastnot ranking
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