The Truth of the Matter with Natasha Zouves’ biggest search strength is its visibility for “chemical poisoning,” where it reaches top chart positions on Apple and Spotify. The clearest missed opportunity is expanding into broader “truth” and “investigative journalism” intent keywords—such as “investigative journalism podcast” and “truth investigations podcast”—where it currently does not show up in search results.
4.9*75 ratings
1shows recommend it
Keywords the show is winning
Search terms this show already ranks for today.
- chemical poisoning#3Spotify
- firefighting gear list#6Apple
- cancer transparency#7Spotify
- transparency journalism#7Spotify
- olsen journalism 1950s#7Apple
- secret government experiments#10Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- truth stories podcastnot ranking
- truth uncover podcastnot ranking
- truthseeking podcastnot ranking
- truth investigations podcastnot ranking
- investigative journalism podcastnot ranking
- truth podcastnot ranking
This is a fraction of what PodSEO sees.
See every keyword this show ranks for, track rankings over time, and turn missed searches into found listeners.
Get the full report - free