The Tom’s Life Lab Podcast’s biggest search strength is its visibility around “happiness lab” and closely related queries, with strong Spotify positioning for those branded-topic searches. Its clearest missed opportunity is expanding into broader intent keywords like “best life coach podcast,” “life coaching podcast,” “positive psychology podcast,” and “health tech podcast,” which would better match unbranded discovery traffic.
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Keywords the show is winning
Search terms this show already ranks for today.
- loving in the modern world#21Apple
- the happiness lab podcast#41Spotify
- happiness lab#48Spotify
- linkedin growth hacks#50Spotify
- happiness lab podcast#50Spotify
- podcast guest growth hacks#99Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- best life coach podcastnot ranking
- life mindset podcastnot ranking
- health tech podcastnot ranking
- life coaching podcastnot ranking
- positive psychology podcastnot ranking
- grow health podcastnot ranking
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