The Second Glass’ biggest search strength is its ability to capture highly specific audience intent around drink-and-wine discovery terms, especially “fancy drink presentation,” which also pairs with strong visibility for “mixology history” and wine-focused keywords. The clearest missed opportunity is moving into more social, beginner-friendly discovery queries—particularly “fun wine education,” “wine conversations,” “wine geek,” and “short wine podcast”—that are currently absent from its search footprint.
Keywords the show is winning
Search terms this show already ranks for today.
- fancy drink presentation#1Apple
- mixology history#2Apple
- agriculture environmental rules il#8Apple
- unwavering visionaries#10Apple
- sangiovese wines#11Apple
- natural robustness#11Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- fun wine educationnot ranking
- wine geeknot ranking
- wine conversationsnot ranking
- fun wine learningnot ranking
- wine conversationnot ranking
- short wine podcastnot ranking
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