The Science of Advertising Show’s biggest search strength is its strong visibility for intent-driven queries around “advertising” use cases, particularly “doctor advertising,” “home loan advertising,” and “home loan comparison.” Its clearest missed opportunity is expanding into psychology- and process-focused discovery terms like “advertising psychology,” “psychology of advertising,” and “advertising podcast,” which would broaden appeal beyond campaign and DIY marketing searches.
5.0*3 ratings
Keywords the show is winning
Search terms this show already ranks for today.
- doctor advertising#1Apple
- home loan advertising#11Apple
- promotional messaging#34Apple
- advertising campaigns#45Spotify
- diy marketing#53Apple
- home loan comparison#54Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- advertising psychologynot ranking
- psychology of advertisingnot ranking
- advertising podcastnot ranking
- behavioural science marketingnot ranking
- behavioral science marketingnot ranking
- advertising agency podcastnot ranking
This is a fraction of what PodSEO sees.
See every keyword this show ranks for, track rankings over time, and turn missed searches into found listeners.
Get the full report - free