The Scenting Guy’s biggest search strength is its visibility around broad category intent such as “fragrance exploration” and adjacent luxury and industry terms, signaling strong alignment with listeners looking for scent-focused discovery. The clearest missed opportunity is breaking into adjacent podcast-adjacent discovery queries—especially “branding” and “marketing podcast hosts,” as well as hospitality- and venue-centered interest like “restaurant industry podcast” and “hospitality industry podcast.”
Keywords the show is winning
Search terms this show already ranks for today.
- fragrance exploration#10Apple
- aroma industry#16Spotify
- luxury fragrances#19Apple
- sales fluctuations#39Apple
- luxury scent market#46Apple
- luxury fragrance#48Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- restaurant industry podcastnot ranking
- weed podcastnot ranking
- hospitality industry podcastnot ranking
- branding podcastnot ranking
- branding podcastsnot ranking
- marketing podcast hostsnot ranking
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