The Rate Guy’s biggest search strength is its established visibility for macro-and-housing related terms like multifamily occupancy trends, reinforced further by strong Spotify performance on interest-rate and CPI-focused queries. Its clearest missed opportunity is expanding into broader intent keywords—especially business/real-estate framing terms such as “real estate podcast” and “business news podcast”—to capture discovery traffic beyond its current niche search set.
4.7*50 ratings
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Keywords the show is winning
Search terms this show already ranks for today.
- multifamily occupancy trends#4Apple
- impact of interest rates#6Spotify
- interest rate#7Spotify
- cpi report#8Apple
- interest rate news#17Spotify
- job wages analysis#18Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- business news podcastnot ranking
- finance podcast hostnot ranking
- podcast business newsnot ranking
- real estate podcastnot ranking
- ad pricing podcastsnot ranking
- podcast market newsnot ranking
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