The Purpose Project’s biggest search strength is its comparatively strong visibility around coaching-led intent phrases, especially around “service level goals” and “purpose discovery coaching,” which give it solid entry points from high-intent searches. Its clearest missed opportunity is expanding into broader, discovery-style “podcast” and “purpose journey” keywords—such as “life purpose podcast,” “soul purpose podcast,” and “path/journey toward purpose”—that signal listeners seeking content rather than coaching services.
Keywords the show is winning
Search terms this show already ranks for today.
- service level goals#33Apple
- purpose discovery coaching#46Spotify
- military transition coaching#50Spotify
- military lifestyle transition#97Spotify
- purpose-driven coaching#97Spotify
- purpose driven transformation#98Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- life purpose podcastnot ranking
- soul purpose podcastnot ranking
- path to purposenot ranking
- journey toward purposenot ranking
- journey towards purposenot ranking
- personal transformation podcastnot ranking
This is a fraction of what PodSEO sees.
See every keyword this show ranks for, track rankings over time, and turn missed searches into found listeners.
Get the full report - free