The Purpose Pod’s biggest search strength is its fertility-focused positioning, where it is already surfacing for terms like “met fertility” and “fertility treatment support” across major platforms, supported by additional visibility around sports leadership and inequality awareness. Its clearest missed opportunity is expanding into business and professional search intent—such as “creative business podcast,” “company podcast,” and “podcast business insights”—to capture a wider audience beyond its current fertility- and inspiration-led keyword footprint.
Keywords the show is winning
Search terms this show already ranks for today.
- met fertility#10Apple
- fertility treatment challenges#22Apple
- inspirational sports leaders#38Apple
- inequality awareness#41Apple
- fertility treatment support#42Apple
- regular delight#57Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- creative business podcastnot ranking
- podcast for businessnot ranking
- company podcastnot ranking
- ai governance podcastnot ranking
- legal marketing podcastnot ranking
- podcast business insightsnot ranking
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