The People Making Payments Podcast’s biggest search strength is its traction on high-intent payment and banking terms, especially “payment industry trends” and closely related variants like “payments industry trends” and “banking challenges.” Its clearest missed opportunity is expanding into the “insights” keyword cluster—such as “insights podcast” and “business insights podcast”—to capture listeners specifically searching for insight-focused finance programming.
Keywords the show is winning
Search terms this show already ranks for today.
- banking challenges#6Apple
- down payment advice#8Spotify
- peer to peer payments#8Spotify
- payments industry trends#10Spotify
- payroll management canada#10Spotify
- payment industry trends#11Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- insights podcastnot ranking
- business insights podcastnot ranking
- insights exploration podcastnot ranking
- financial insights podcastnot ranking
- insights deep dive podcastnot ranking
- podcast business insightsnot ranking
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