The Outlier Trading Podcast’s biggest search strength is its strong Apple presence for “geopolitical trends 2024,” while its most clear missed opportunity is expanding into broader evergreen discovery terms like “investing podcast,” “investor podcast,” and “value investing podcast” (as well as adjacent interest areas such as “trading psychology podcast” and “entrepreneur podcast”). Despite performing well on several Erik Zalitis–branded and “trading podcasts” queries, it is not yet capturing these higher-intent, category-style searches that typically widen top-of-funnel reach.
Keywords the show is winning
Search terms this show already ranks for today.
- geopolitical trends 2024#1Apple
- erik zalitis interests#2Spotify
- trading podcasts#3Apple
- erik zalitis courses#3Spotify
- erik zalitis online seminars#3Spotify
- erik zalitis insights#4Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- investing podcastnot ranking
- investor podcastnot ranking
- value investing podcastnot ranking
- trading psychology podcastnot ranking
- investors podcastnot ranking
- entrepreneur podcastnot ranking
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