The OUtlet’s biggest search strength is its ability to rank at the top on Apple for highly specific intent terms like “news outlets,” positioning it as a go-to discovery option for listeners searching for that exact topic. Its clearest missed opportunity is expanding visibility for Ohio-focused searches—especially “local ohio news,” “ohio news,” and “ohio sports news,” including “ohio state news”—where it is currently not ranking.
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Keywords the show is winning
Search terms this show already ranks for today.
- news outlets#1Apple
- accessible voter info#2Apple
- single mixers#3Apple
- agriculture industry leaders#4Apple
- garage venues#4Apple
- animal rehabilitation stories#7Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- local ohio newsnot ranking
- ohio music networknot ranking
- ohio newsnot ranking
- ohio sports newsnot ranking
- ohio state newsnot ranking
- wgcu public medianot ranking
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