The Matuta Podcast’s biggest search strength is its visibility for analytics- and performance-oriented queries, particularly “costs and returns,” where it stands out across Apple and Spotify search. Its clearest missed opportunity is expanding into higher-intent marketing category terms—such as “marketing strategy podcast,” “marketing with podcast,” and “podcast for marketing teams”—to better capture audiences specifically seeking marketing strategy and podcast-for-marketing content.
5.0*1 ratings
Keywords the show is winning
Search terms this show already ranks for today.
- costs and returns#2Apple
- event tracking metrics#3Apple
- dei success stories#4Apple
- travel ai solutions#7Apple
- marketing performance metrics#8Apple
- automated marketing campaigns#8Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- podcast for marketing teamsnot ranking
- marketing strategy podcastnot ranking
- marketing strategy podcastsnot ranking
- marketing with podcastnot ranking
- marketing podcast for entrepreneursnot ranking
- entrepreneur podcast marketingnot ranking
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