The Matt Waller Podcast’s biggest search strength is supply-chain-adjacent thought leadership that shows up strongly for “employee scheduling choices” and “cross channel retail media,” indicating solid topical alignment and search visibility. Its clearest missed opportunity is expanding into broader supply-chain intent keywords—especially “supply chain consulting” and “supply chain technology”—to capture higher-funnel discovery beyond the current set.
Keywords the show is winning
Search terms this show already ranks for today.
- employee scheduling choices#2Apple
- cross channel retail media#2Apple
- family venture development#4Apple
- freight procurement#5Apple
- innovative it organization#6Apple
- digital customer engagement#6Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- supply chain careernot ranking
- supply chain consultingnot ranking
- supply chain futurenot ranking
- smart supply chainnot ranking
- supply chain professionalsnot ranking
- supply chain technologynot ranking
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