The Light Switch’s biggest search strength is breaking into Apple search for timely civic-justice topics—especially “juvenile justice changes,” where it is already well positioned—while also showing presence for additional public-affairs queries like “campaign finance reporting” and “louisiana shooting.” Its clearest missed opportunity is expanding beyond justice-focused terms into broader discovery drivers such as “politics podcast,” “political podcast,” and related intent keywords like “local news podcast” and “live podcast news,” which are not yet ranking.
Keywords the show is winning
Search terms this show already ranks for today.
- juvenile justice changes#13Apple
- campaign finance reporting#16Apple
- prison culture angola#20Apple
- wwno business show#20Apple
- louisiana shooting#30Apple
- angola prison#36Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- politics podcastnot ranking
- political podcastnot ranking
- politics podcast hostnot ranking
- local news podcastnot ranking
- live podcast newsnot ranking
- politics podcast humornot ranking
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