The Last Word with Lawrence O’Donnell’s biggest search strength is its dominance on branded and author-centric queries, leading prominently for terms tied to “ms now,” “josh turek,” and “regime change book,” while also showing clear visibility for profile-driven searches like “awardwinning correspondent” and “award laureate journalist.” Its clearest missed opportunity is expanding into broader category intent—specifically keywords such as “news analysis show,” “public affairs host(s),” and “politics debate show”—where it currently does not rank.
Keywords the show is winning
Search terms this show already ranks for today.
- ms now#1Apple
- josh turek#1Apple
- regime change book#1Apple
- award laureate journalist#1Spotify
- senate finance committee#1Spotify
- awardwinning correspondent#1Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- news analysis shownot ranking
- public affairs hostsnot ranking
- public affairs hostnot ranking
- politics debate shownot ranking
- obrien discussion shownot ranking
- politics news foxnot ranking
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