The Identity Thread by Entrust shows its biggest search strength in enterprise-focused intent, particularly “enterprise identity solutions,” where it already performs very strongly on Spotify. The clearest missed opportunity is branding-aligned discovery for “cybersecurity podcast” and related terms (including “best cybersecurity podcast” and “infosec podcast”), which are not yet appearing among its current keyword rankings.
5.0*6 ratings
#10best chart rank
Keywords the show is winning
Search terms this show already ranks for today.
- enterprise identity strategy#1Spotify
- enterprise identity solutions#3Spotify
- ai impersonation attacks#3Apple
- ai impersonation threats#4Apple
- secure online transactions#7Apple
- digital government solutions#7Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- tech security podcastnot ranking
- infosec podcastnot ranking
- identity and belonging podcastnot ranking
- faith and identity podcastnot ranking
- cybersecurity podcastnot ranking
- best cybersecurity podcastnot ranking
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