The Folio’s biggest search strength is its tight alignment with business-and-publishing intent keywords like “non-political topics,” “publishing industry insiders,” and Delmas-focused queries, signaling strong discovery potential for niche listener intent. Its clearest missed opportunity is expanding into broader culture and content-creation discovery terms such as “society culture podcast,” “podcast culture,” and “content creation podcast,” which are not currently pulling it into search results.
Keywords the show is winning
Search terms this show already ranks for today.
- non-political topics#6Apple
- publishing industry insiders#6Apple
- delmas earnings summary#6Apple
- non-political content#9Apple
- delmas entrepreneurial advice#9Apple
- delmas entrepreneurial tips#13Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- society culture podcastnot ranking
- online podcast culturenot ranking
- we society podcastnot ranking
- podcast culturenot ranking
- cultural podcastnot ranking
- content creation podcastnot ranking
This is a fraction of what PodSEO sees.
See every keyword this show ranks for, track rankings over time, and turn missed searches into found listeners.
Get the full report - free