PodSEO Get the full report
The Essential cover art
Podcast SEO Report

The Essential

Will Media - Chiara PiottoNews > Daily NewsBusiness1,954 episodes · latest Aug 11, 2026

The Essential’s biggest search strength is its strong visibility for high-intent branded-style queries like “essential news” and its ability to surface in Italian news-related searches across multiple chart contexts. Its clearest missed opportunity is expanding beyond those existing discovery terms into broader, format- and device-driven keywords such as “podcast notizie,” “quick daily news,” “weekday news show,” “podcast news italia,” and “ios news.”

4.8*380 ratings
219shows recommend it
#2best chart rank

Keywords the show is winning

Search terms this show already ranks for today.

6 live

Keywords the show should own

Listeners are searching these, and the show is a strong match, but it is nowhere to be found.

6 missed

This is a fraction of what PodSEO sees.

See every keyword this show ranks for, track rankings over time, and turn missed searches into found listeners.

Get the full report - free