The Employee Help Desk with Susan Mahaffee shows its biggest search strength in the “untrained managers” and “help desk management” query space, already earning visibility across major platforms. Its clearest missed opportunity is breaking into broader business-audience discovery terms—especially “business owner podcast” and “small business podcast”—where it currently ranks nowhere.
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Keywords the show is winning
Search terms this show already ranks for today.
- untrained managers#3Apple
- help desk management#5Spotify
- it help desk#8Spotify
- employee confidence#9Spotify
- employee wellbeing#50Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- podcast for business ownersnot ranking
- business management podcastnot ranking
- small business podcastnot ranking
- creative business podcastnot ranking
- small business owner podcastnot ranking
- business owner podcastnot ranking
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