The Drive with Spence Checketts’ biggest search strength is its top visibility on Apple and Spotify for highly specific, intent-driven queries like “spencer jones basketball” and “local storytelling michigan,” indicating strong relevance for niche audience interests. The clearest missed opportunity is expanding into broader sports talk discovery terms—especially “sports talk show,” “sports talk host,” and related “Shaw”/“Salt Lake City” phrases—where it currently has no presence in search results.
Keywords the show is winning
Search terms this show already ranks for today.
- spencer jones basketball#1Spotify
- beverage revenue#1Apple
- local storytelling michigan#1Apple
- humorous impressions#1Apple
- ausl softball#1Apple
- utah pre placement#1Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- sports talk middaynot ranking
- sports talk shownot ranking
- shaw sports radionot ranking
- sports talk hostnot ranking
- salt lake city podcastnot ranking
- shaw sports talknot ranking
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