The Defender’s Log Podcast’s biggest search strength is its presence on brand-adjacent queries—especially “the defenders”—alongside solid visibility for MS P frameworks and incident-response-related terms like “incident response tools” and “incident response strategies.” Its clearest missed opportunity is expanding discoverability for broader, intent-driven discovery searches such as “cybersecurity podcast,” “best cybersecurity podcast,” and “tech security podcast,” which are currently not ranking in either Apple or Spotify.
Keywords the show is winning
Search terms this show already ranks for today.
- the defenders#3Apple
- msp frameworks#6Spotify
- privacy threats#15Apple
- incident response strategies#19Spotify
- incident response tools#21Spotify
- canada welcome stories#24Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- cybersecurity podcastnot ranking
- cybersecurity podcastsnot ranking
- best cybersecurity podcastnot ranking
- cybersecurity podcast hostsnot ranking
- cybersecurity podcasts for professionalsnot ranking
- tech security podcastnot ranking
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